L’Oréal
SCIENCELAND
Unveil a new anti-aging molecule
to KOLs in Southeast Asia.
Brief
Showcase the innovations pioneering the beauty of the future, in a research-driven approach that uses gamification & engagement to massively spread L’Oréal Paris expertise.
Idea
An immersive brand experience in Bangkok in a joyful experience, supported by in-house skin experts.
Role
Storytelling
@lorealparismalaysia Of course, ScienceLand 2024 was the hottest place to be! From learning the latest skincare innovations to looking flawless, see what influencers did at this beauty event of the year. 💖🥼 @rubinirubi,@Iman Fandi,@SharonLifeSharing🇲🇾 ,@Dr Aen | Let’s Bebel ,@Eykafarhana,@SteffiSidhu ,@Pavetraa,@Yeelaine #LorealScienceLand #IMCAS2024 #Melasyl #GlycolicBright #GameOverDarkSpots #GlycolicAcid #GlowingSkin ♬ original sound - LorealParisMalaysia
@misseyka.f ☾˙❀‿❀˙☽ It was an honour to be invited for an experiential Scienceland in Bangkok. Excited to find out more on new skin innovation Melasyl from L'Oréal Paris. #Melasyl #GlycolicBright #GameOverDarkSpots #GlycolicAcid #GlowingSkin #Skincare #SkincareProduct #LOrealScienceland #IMCAS2024 #lorealparismy ♬ original sound - Eykafarhana
@franciscajames00 All you need to know as to why I went to Bangkok recently ✨ a lil cheeky side of me won't hurt to slay away 🙂↔️ Thank you so much @L’Oréal Paris @LorealParisMalaysia for having me to experience and understand the new Melasyl discovery at the L'Oréal Paris Scienceland in Bangkok 💗 #melasyl #GlycolicBright #GameOverDarkSpots #GlycolicAcid #GlowingSkin #lorealscienceland #imcas2024 #lorealparismy #skincare #skincareproduct #fyp ♬ original sound - FranciscaLuhongJames
